Is your website ready for the arrival of Google Panda? This is what we will try to answer here.
A little less than two months for the first time I spoke to the arrival of Google Panda. Since then many sites have suffered from the clutches of this cute animal plummeting on the results of major search engine.
Others, however, have seen their website content pages and climbing posts and multiply your web traffic.
What makes some places rise and others fall since the arrival of Panda? Why Google loves me or hate me?
Panda The test may be the answer. Only 8 + 3 questions. I encourage you to do right now.
Before some important facts. . .
When the Panda began to walk
On February 24, 2011 Google Panda began his crusade to improve the quality and relevance of the results people get from their searches. However, this algorithm update was not for everyone.
Panda came only for searches in English.
Tests and adjustments were made and the big day finally arrived. On August 12 Panda came to other languages ??(except Chinese, Japanese and Korean). Yes, Panda has reached the Spanish search and its effects were not long in coming.
It is expected that the arrival of Panda has affected (for better or worse) between 6-9% of total Spanish search made in Google. This percentage will continue to increase over time.
This is just the beginning. Google’s algorithm will continue to receive ongoing updates and pointed in the direction.
From Google, we say the changes have had a clear positive effect on the quality of the results and, therefore, have received good feedback from people.
Quality sites and get more traffic up and down low-quality sites and no longer visited. This is the aim of Panda and now it seems that he is getting.
The panda test: Is my website quality?
We have said that the primary objective of the upgrade is to improve the positioning Panda web sites (and their pages) that are lower quality and positioning of web sites (and their pages) that are of poor quality. As a result, we get our Google queries most relevant results.
The problem: what is quality? That part is subjective. Each will defend their work to the hilt.
Because Google can not go and analyze each case has managed an update to its algorithm that analyzes a series of signals that help you identify the quality or lack of it on the websites.
Not many people know that Google to give birth to Panda sent a questionnaire to an unknown number of people (it is believed that most were students). They evaluated a number of web pages answering this questionnaire and Google thus giving clues needed to adjust its algorithm.
In other words, the seed of Panda is in the questions of the questionnaire.
Obviously do not have all the exact questions that were made in the questionnaire but we know where were the shots. Amit Singhal and Matt Cutts have left us clues to their publications (like this) and interventions (like this).
What I will now present a simplified replica of the questionnaire sent to Google in its day. It is not my invention. The same questionnaire as used in Distilled, leading SEO agency with offices in London, Seattle and New York.
The questionnaire
For this questionnaire is really a valuable source of information needs to be placed at least 20 people, preferably not know the web page being analyzed.
The questionnaire was divided into two parts, one for the domain and the other for your pages. The proposed responses to each question are “yes”, “no” or “do not know.”
For the domain
1. Would you give this website the details of your credit card?
2. Do you trust the information on this site?
3. Do you think this website is a leader in your field?
For pages
After each question is put a link to any page of the website. The person on the basis of what you see “yes”, “no” or “do not know.”
Respond if you have an immediate impression or take your time to look at the site.
1. Would you trust the information presented here?
2. Is this article written by an expert?
3. Does this article obvious errors?
4. Is the content or information in this article is original? [In the sense that there is a copy or remake]
5. Does Article intelligent analysis?
6. Would you consider adding this page to your bookmarks (favorites) or you share on social networks?
7. Is there too much advertising on this page?
8. Is it reasonable to view this article in a magazine or a newspaper?
Now pass this test yourself. Although if you really want to have objective data I recommend you send this test to 20 people. The first for the domain and the second page of your website (below each question adds a link to any page on your website).
This test helps you see your website through the eyes of Google, especially if other people do and not yourself.
Is your quality website? Does Google love me or hate me? Now you know.
You have time to remedy it but the sooner you make changes previously reflected in the results pages.
Have you passed the test Panda? What results do you care? Have you sent other people to do? Share your experience in comments below.
Did you like? Help me to make known the Panda sharing test post on Twitter, Facebook or Google +. Thanks!
